Sustainable AI in the Nordics: Going into practice

Welcome to a hybrid event on Thursday, 23 May at our office in Helsinki (Kanavaranta 1) or online, where we share examples on AI practices and governance. We will be joined by experts from dentsu Finland and Solita, who will share their insight and experience on practical AI implementations.

This event will be an opportunity to hear of the latest legal developments in the Nordics and to discuss forthcoming challenges and solutions. Register below to join us in person in Helsinki from 15:30 (14:30 CET) or register only for the webinar from 16:00 (15:00 CET). Please note that seating in our office is limited.

Welcome!

Program

15:30pm
Welcome to DLA Piper office Lounge

16:00pm
Opening words from Markus Oksanen, DLA Piper Finland
Use of AI in sales and marketing: opportunities and compliance / Elina Koivumäki from dentsu Finland

16:30pm
Implementing effective AI Governance / Aleksi Nieminen & Salla Westerstrand from Solita

17:00pm
Panel discussion: Rules of digital marketing and AI across Nordic countries /
Vera Pallasvesa, DLA Piper Finland, Sofie Roscher Conley, DLA Piper Norway, Sarah Sander, DLA Piper Denmark, and Jessika Roos Enkvist, DLA Piper Sweden. The panel discussion is moderated by Elina Koivumäki.

17:30pm Closing
Time zone is on EET (Helsinki)

About the speakers:

Elina Koivumäki is an expert in legal matters concerning sales, marketing, communications, copyright, data protection, and AI. Since 2000, she has provided counsel to prominent brands and marketing and media agencies, earning a reputation for her pragmatic and business-focused approach to commercial law. Elina currently serves as the interim General Counsel for dentsu Finland. She is also recognized for her contributions as the author of the acclaimed "Marketing Law" book series and as the Chair of the Board at the Finnish Business Angels Network.

Salla Westerstrand is a technology ethicist and AI Designer at Solita, helping organisations foster ethical AI in practice through ethical AI governance. Westerstrand is a PhD researcher in AI ethics and AI Ethics Lead of Women in AI Finland.

Aleksi Nieminen is a technology lawyer working at Solita with expertise in technology, data and cyber regulations. Known for his practical approach, Aleksi excels at finding actionable solutions at the intersection of law and technology.

You will receive the final participation link to the webinar approximately 30 minutes before the webinar starts. The event will be held in English.

Please register for the in-person event here.

Please register for the webinar here.